NGC 7743: R‐band isophotes on two scales (a, c; the nuclear isophotes in c are suppressed to show the bar/spiral isophotes more clearly); ellipse fits (b, WIYN R and NICMOS2 F160W [red]); B−R color map on two scales (d, ﹩w=11﹩, color range ≈0.3 mag; f, ﹩w=5﹩, color range = 0.31 mag); unsharp mask (﹩\sigma =10﹩) of WFPC2 F606W image.